London Fashion Week - Joanne Hynes

My stand-out show from London Fashion Week was without doubt that of Galway girl Joanne Hynes whose Plastiscope collection caused a ripple of excitement amongst a packed audience at Vauxhall Fashion Scout. Models sporting beehive hairdos walked trance-like to a mash-up of 60s B-movie riffs and fun fair refrains. The otherworldly feel underscored the Hynes heroine – an abstract yet archetypal girl eschewing boundaries and embracing the freedom of her position. Between the polar opposites of chaos and control, stood a colour-blocked cacophony of foiled appliqué leather jackets layered over leather pencil and sequin lurex tube skirts with couture latex stockings finishing the look. Hynes’ outré neckpieces took centre stage however with the front row reeling over oversized animal pendants and larger than life lamé clutch bags – the perfect accessories for the late night party girl.  “It’s the right side of wrong,” says Joanne of her eclectic Edie Sedgewick ensembles. We think it’s just perfect. Be prepared. Fashionistas have started writing their Santa lists early. 

Edited from my Day 5 show report in The Irish Examiner. CLICK HERE for the full report.